The bottom line for SEO is that search

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They are trying to simultaneously deal with the increase in AI-generated content from website owners and actively integrating AI into various search results. In many corners of the web, including Google's favorite corners: you can find websites, affiliate marketers, and others saying that change is "dead" or that it's much more complicated. is dead, and as you can imagine, some places look relatively unchanged all the time. Perhaps the most famous of these is Local. In this article, I’ll discuss why, despite all the recent changes, a local strategy is still an important strategy for growing your business and traffic, how to make it work for you and what to avoid! .

Table of Contents Why local? Those were the good albania business email database old days, but it's still possible! Local best practices for replicating and scaling local pitfalls and risk factors. Simple solution. Quick results: real-life examples of local success. What does this mean for small businesses? Why locals still get results It was the good old days! While many search results used to be competitive and crackable for small businesses or independent publishers, they now look like this: Reports on your search for the best portable air conditioner. It's nice to have an expert with the best experience. Portable air conditioners, authoritative and trustworthy advice. Search results for local repair in Dallas, Texas still typically look like this: Search reports for best portable air conditioners look like any good 2019 search engine results page.

At least some of it is the same as Forbes, but there's still a lot of honesty. Local Business Of course, as you can see, the local package is what search engines see first. I've been doing this for over 10 years, and when I started using it, there were a few things that made it an incredibly compelling marketing channel: Search engines have extremely high and often very precise intent - you can see Blue widget users behave as if they are actively seeking blue widgets. Ranking well and capturing traffic for these highly targeted queries is very cost effective - of course there are always different "rates" for different niches, but even for a new small website, traffic will usually be better off if they know where to look. There is also at least a small amount of traffic available.