5 major trends in China's beef market in 2024.
Posted: Thu Dec 26, 2024 7:25 am
Exclusive content based on the on-the-ground experience of GMA’s food and beverage experts. Need a cost-effective TP (day
Are you selling beef in China (or a Tmall partner)? We are an official Tmall e-commerce partner. Our services: e-commerce, SEO, advertising, Weibo, WeChat, Weidian and PR. Contact Us Growing Demand for Imported Beef: China has a growing demand for high-quality imported beef. This trend is driven by rising disposable income, urbanization and changing dietary preferences.
Key countries such as Australia, Brazil and the United States have been the main suppliers of beef to list of usa cell phone numbers the Chinese market. E-commerce and Online Sales: China's beef market has seen a surge in online sales, especially through e-commerce platforms such as JD.com and Alibaba's Tmall. Consumers are increasingly embracing the convenience of ordering beef products online, including fresh and frozen cuts and specialty products. Healthy Premium Beef Options: Health-conscious consumers are seeking leaner and healthier beef options, leading to an increase in demand for grass-fed, organic and hormone-free beef.
Premium cuts and specialty beef products such as Wagyu and Angus beef are also gaining traction among Chinese consumers. Food Safety and Traceability: Food safety and traceability have become a key concern in China. Consumers increasingly want assurances about the safety and origin of beef products. As a result, companies are investing in traceability systems and certifications to gain consumer trust. Plant-based alternatives: While plant-based meat alternatives do not directly impact traditional beef consumption, their rise is a notable global trend.
Some Chinese consumers are exploring these alternatives for environmental, health or ethical reasons. In the long term, this trend could impact the entire protein market. More food trends here Brands are critical for consumers in China Chinese consumers often seek labels and brands that they can trust, that quality is assured and that beef products have specific attributes. Here are five key points related to labels and brands in the Chinese beef market: Origin and authenticity: Chinese consumers value labels and brands that clearly indicate the origin of beef products.
Are you selling beef in China (or a Tmall partner)? We are an official Tmall e-commerce partner. Our services: e-commerce, SEO, advertising, Weibo, WeChat, Weidian and PR. Contact Us Growing Demand for Imported Beef: China has a growing demand for high-quality imported beef. This trend is driven by rising disposable income, urbanization and changing dietary preferences.
Key countries such as Australia, Brazil and the United States have been the main suppliers of beef to list of usa cell phone numbers the Chinese market. E-commerce and Online Sales: China's beef market has seen a surge in online sales, especially through e-commerce platforms such as JD.com and Alibaba's Tmall. Consumers are increasingly embracing the convenience of ordering beef products online, including fresh and frozen cuts and specialty products. Healthy Premium Beef Options: Health-conscious consumers are seeking leaner and healthier beef options, leading to an increase in demand for grass-fed, organic and hormone-free beef.
Premium cuts and specialty beef products such as Wagyu and Angus beef are also gaining traction among Chinese consumers. Food Safety and Traceability: Food safety and traceability have become a key concern in China. Consumers increasingly want assurances about the safety and origin of beef products. As a result, companies are investing in traceability systems and certifications to gain consumer trust. Plant-based alternatives: While plant-based meat alternatives do not directly impact traditional beef consumption, their rise is a notable global trend.
Some Chinese consumers are exploring these alternatives for environmental, health or ethical reasons. In the long term, this trend could impact the entire protein market. More food trends here Brands are critical for consumers in China Chinese consumers often seek labels and brands that they can trust, that quality is assured and that beef products have specific attributes. Here are five key points related to labels and brands in the Chinese beef market: Origin and authenticity: Chinese consumers value labels and brands that clearly indicate the origin of beef products.