Now, to make an online purchase, a user only needs to enter the required query in the search bar from any device, and the system will instantly give a huge list of commercial sites with a good interface and convenient navigation. No one will linger and buy in a store where it is difficult to navigate. Having such a site, you will only be wasting money on advertising. Therefore, it is necessary to pay special attention to both the high-quality development of the interface and singapore cell number navigation, and bringing other technical characteristics of the online store to the optimum.
Here are some statistics, for example :
47% of visitors do not want to watch the page loading process for more than two seconds;
if it opens more than three - 40% of visitors are no longer waiting, and an ever-increasing number of people are leaving the site at every moment;
If the process drags on even longer, 73% do not visit that resource again.
Therefore, SEO promotion of an online store, development of contextual advertising and other channels for attracting traffic necessarily implies a preliminary technical assessment and optimization of the functioning of the site and, naturally, the online store.
Troubleshooting technical errors
Technical audit means identifying shortcomings in the operation of the functionality available on the site (due to which promotion in the selected digital directions ultimately loses its effectiveness). At the same time, the approach to correcting problems is often the same even for channels that have radically different operating principles.
Here's what's important for most modern digital marketing paths , for example :
website loading speed;
precise operation of the functionality for processing applications;
adaptation and correct loading on mobile phones;
clear display of analytics, possibility of its fine-tuning;
hosting reliability, operation without failures and glitches;
precise adaptive layout.
When it comes to contextual advertising, the following points are important :
Are there static URLs for filters on the site?
how clearly the URL works with utm-, gclid-, yclid- and other tags;
no redirects on target pages.
Elimination of technical
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