After adding up the points for each of the sectors analysed, a ranking of the attractiveness of the sectors is drawn up, i.e. the very substance of the analysis. The sectors in which the entry of a company will be more favourable have more points, and those that are not so favourable, less.
The analysis of the sector attractiveness score allows a quick assessment of the profitability of entering a given market. Although the analysis is complex and takes into account code phone number philippines many factors, the very way it is presented is transparent and allows easy conclusions to be drawn. Just by looking at the final ranking, the entrepreneur can already compare which sector will be the most attractive for his company.
Advantages and disadvantages of scoring the attractiveness of the sector
Among the main advantages of using the method:
the possibility of carrying out a weighted comparative evaluation of several sectors, based on different criteria,
the possibility of exploring the sector in which the company in question operates or the sector it wishes to enter.
The disadvantages of the described method include:
the subjective nature of the assessment of the attractiveness of a sector, caused by the dependence of the results on the entity carrying out the assessment,
the possibility of different interpretations of the evaluation criteria.
Advantages and disadvantages of scoring the attractiveness of the sector
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