The start of the school year is a major time of year that affects many sectors: we need new outfits, new sports equipment, new work equipment, new glasses, there are even late departures on vacation, etc.
For you, brands, this is the ideal time to speak out and ride this wave to create relational, original and engaging experiences with your customers throughout the month of September.
How? There are multiple choices:
The QUIZ, a great classic that is suitable for all ages
In Rich SMS format, mix back-to-school and products to create original and engaging communication. For example, using the Trivial Pursuit format to promote your travel destinations: the customer gets involved in the game while discovering new inspiring destinations.
myTravel - Trivial Pursuit
The conversational format is also ideal for creating viral communication poland number for whatsapp and buzzing on social networks with the help of your customers. During a game release for example, create a quiz to engage your customers and create a community effect around this communication. Give your customers the opportunity to share the experience to make it viral.
Micromania - Quiz
The essential Tinder
Your customers swipe right or left when they like or dislike the images you push to them in order to offer them a selection of items that match their tastes. Beyond delivering an original experience, this mechanism also allows you to enrich your customer data
Sergeant Major - Tinder
Offer your customers to prepare their back-to-school bag and outfits within a set time to benefit from an exclusive offer. Winners and losers will still have a preview of the products you want to offer them. Surf on the back-to-school theme to help them plan ahead.
And kill two birds with one stone, prepare for Black Friday and the end-of-year holidays by using this mechanic to acquire new customers / opt-ins.
Arkea - Competition Game
Personalization: choose the student who suits you
Who are your customers? Ask them to identify with a person or a situation in order to push products or services that match their expectations and needs. Your customers project themselves more easily and feel concerned by the recommendations proposed.
The Personal Shopper to guide your customers in their purchases
A more interactive way to chat with your customers to understand their needs, desires & budgets in order to offer them products that meet their expectations! It is also the best format to collect data and enrich your customer base.