Win Big by Doing Just a Few Things Well: As shown by Chipotle, Pinkberry, and others, simplicity can be an effective path to executing and marketing successful products. It's difficult to do, but as 37 Signals highlights, often times less is more. Bill Slawski - How the Engines Might Be Using Query & Click Logs: SEO by the Sea looks at Google's recent patent and shares several ways the engines might be using query and click logs to influence rankings.
AdWords Announces Sitelinks: Similar to sitelin taiwan email list ks in the organic listings, AdWords now offers richer paid ads with sitelinks. Three Thumbs Heatmaps for Display Ads & Product Pages: Hot or not? ... it's a simple enough question, but few marketers use heatmaps to inform display ads or product pages. As Jonathan Mendez and Linda Bustos each point out, heatmaps are a great way to do like Snoop Dogg and "drop, drop it like it's hot.
" Smart E-mail Marketing Tips: Shay Howe's blog post full of e-mail tips is a useful hit list for marketing managers in charge of designing and delivering effective e-mails. New Google Flu Shot Locator: Google moves the local search needle through continued improvements to their flu shot locator, which will soon be added to Flu.gov. AdSense - Rolls Out New Features: From an improved UI to enhanced dashboards, AdSense advertisers now have access to more robust channel and ad unit reporting.
Do deep links pass a disproportionately high amount of link juice
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