Three examples of success (on Twitter, on Facebook and on Instagram)

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The landscape on Android devices is pretty much the same. These apps, in many cases, have a lot of room for customization ; they are also able to bring companies closer to users, with benefits on both fronts.

1. Pfizer is one of the largest pharmaceutical companies in the world. Its armenia phone data communication on social media is characterized, in particular, by a great attention to the Twitter channel, which is then divided into different accounts depending on the regions. If we want to find a short formula for the strategy implemented by Pfizer, this would be: “ beyond the pill ”. Therefore, going beyond the drug, to embrace more generally the living conditions of patients . An approach that creates a more intimate and global bond between the brand and people.

In this regard, see the very recent campaign on menopause (Menopause Unmuted), based on a podcast divided into several episodes, built with great attention to the most contemporary storytelling .

2. With this second example, we move to Facebook, telling you about a Sanofi Aventis campaign . Here, the power of content marketing is combined with the enormous effectiveness of video , without a doubt the most effective media on social networks.