How to Identify Unscrupulous Channels

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If famous brands place ads in a Telegram channel, this does not mean that its views are not inflated. Vladimir Balashov, Product Director of the automated advertising platform in Telegram channels Nativity, told how advertisers should choose partners and not waste their budget on bots.

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Content:

How Telegram Channels Boost Subscribers
How to identify unscrupulous contractors
How to choose Telegram channels for posting
Checklist for checking channels
What's the bottom line?


How Telegram Channels Boost Subscribers
Today, Telegram is one of the largest social networks. In Russia, according norway whatsapp phone number to data for 2023, there are 85 million active users and 900 thousand channels. Therefore, companies strive to place ads in popular Telegram channels or develop their own. The downside is channels with inflated views and Potemkin subscribers.

There is a whole market for automated bot purchases. Technologies allow simulating any activity on the platform: views, likes, and comments.

You've probably seen bots post a summary under a post or an enthusiastic comment generated in ChatGPT.

There are widespread services that promise to attract a "live" audience for 1-10 rubles per subscriber. In fact, these are the same bots, the only difference is the price of the service.

On Topic: How to Use Situational Marketing Appropriately