Items that change the appearance of characters and weapons. They can also be spent on unlocking characters in the in-game store and purchasing sets with cosmetic items.
At the same time, the gamer has the opportunity to open heroes without investing real money - of course, for this he will need to spend more time in Apex Legends, but in this way he can improve his skills and earn in-game currency to open characters.
Loot boxes can also act as a pay-to-win monetization kazakhstan whatsapp phone number mechanic. For opening cases, the player receives random items of varying value, which can be either cosmetic modifications or items affecting the gameplay. An example of a project with an unsuccessful implementation of loot boxes is Star Wars: Battlefront II.
After the release, the developers were hit with a barrage of criticism related to the game imbalance caused by loot boxes - random items obtained for real money provided a significant advantage. They could also be obtained for in-game currency - however, in this case, the gamer would have to spend about 40 hours to unlock one character.
In many free-to-play projects, in-game currency and loot boxes are used as a tool for additional player retention. Instead of simply buying an item, the gamer has to open cases, which will not always drop what he needs.
So he returns to loot boxes time and time again, thinking that after ten drops of not very valuable items, the eleventh attempt will definitely be successful.
However, these mechanics can be implemented in other ways. For example, in the multiplayer shooter Warface, three types of currencies are used to purchase cases with various items. "Warbucks" and "crowns" are earned by the player for completing PvE missions and participating in matches, and when replenishing the account, the gamer receives "credits".
At the same time, all items are available for purchase in the in-game store separately. Thanks to this implementation, players do not have to donate to win - the player can spend time pumping up their own skills, thanks to which they will play on par with people who have purchased in-game items.
A/B testing is often conducted to identify the mechanics that are most attractive to players. This type of research is most easily implemented using personalized suggestion systems, which are one of the strongest drivers of monetization.
For Apex coins, gamers can purchase certain
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