Substack and Medium have emerged as key platforms in the content economy, offering creators tools to monetize and engage their audiences.
Substack allows writers and journalists to publish email newsletters directly to their subscribers. Authors can choose to offer free or paid content, with subscription rates typically starting at $5 per month or $30 per year. Substack retains approximately 10% of subscription revenue, while the remainder goes to the creator. Additionally, the platform has launched initiatives such as the $20 million "Creator Acceleration Fund ," aimed at attracting content creators, including those affected by potential restrictions on other platforms like TikTok.
Medium , for its part, offers a membership model country email list where readers pay a monthly or annual fee to access premium content. Writers are compensated based on the amount of readership their articles generate among paying subscribers. This approach incentivizes the creation of high-quality content that maintains reader interest.
Both platforms provide you with editorial independence and a direct relationship with your audience, making it easier to build loyal and engaged communities.
Web3 and the decentralization of content
The arrival of Web3 is transforming the way digital content is created, distributed, and monetized. Based on technologies like blockchain, Web3 promotes decentralization, allowing you to have more direct control over your work and your income.
Platforms like Woonkly exemplify this shift. Woonkly is a decentralized social network where all posts are converted into NFTs (Non-Fungible Tokens), allowing users to sell their content directly and share advertising revenue equally. Being blockchain-based, it guarantees content ownership and authenticity, returning control to creators.
This decentralization represents a paradigm shift by eliminating intermediaries and offering more transparent and equitable monetization models.