Since the last week, “D&G” became a hot topic on the Chinese internet after controversial videos and offensive private Instagram messages, allegedly sent by co-founder Stefano Gabbana.
Amid accusations of racism and boycotts from models and celebrities, the Luxury fashion house D&G postponed its Shanghai event Wednesday night, just hours before the show.
The controversy began with a series of promotional videos, released by the luxury brand on social media, that feature an Asian model struggling to eat Italian food with chopsticks. Videos appear to show a series of direct messages on Instagram in which Gabbana complains about criticisms of the videos. The Italian designer is then accused of making racist remarks directed toward China and the Chinese people.
Several netizens wrote about this thing on Weibo and make it shared and went viral on social media. A lot of Personal Shoppers also said that there aren’t going to buy and sell D&G products anymore. While Personal Shoppers are not always viewed positively by luxury brands, they have still an impact on their sales and their reputation. Popular Personal Shoppers are trusted by their consumers.
After the incident, many people posted comments and questions on social networks including Instagram. Through a Video D&G owner gave an “apology” on the comments section below saying: “We address a sincere apology for telemarketing leads, usa telephone number data the Chinese customers and all affected customers” reaffirming and ensuring their attitude about equality and respect to every customer.
To finish with a bonus…
You thought you know about Personal Shoppers’ stuff now? In fact, you have to keep reading for a moment. Actually, there is a lot of Personal Shoppers types, not only the ones for overseas goods. In China, Personal Shoppers are popular and developed in many areas. It is kind of a derived profession. As Chinese people are getting more and more into a fast rhythm of life, they seek for saving their time. The service offered by Personal Shoppers is multiple: we can order for a personal shopper to accomplish a small task for us such as to do the shopping. It can be for purchase daily use products or food and beverage.
“Dolce&Gabbana” became a hot topic among Chinese social media
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