After careful analysis, the SEO

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consultant can suggest the best way to increase brand visibility , site traffic or conversions . The cost of this work is not fixed for all businesses. For the project to lead to tangible and measurable results it must be tailored to the business . This is why an SEO quote is never the same as another. The costs can be higher or lower depending on several factors, including:

The competitiveness and complexity of the reference sector . The more companies operate in the same market, the more difficult it will be to position themselves on the first pages of search engines for certain intents or keywords. Likewise, studying a particular sector may require more time and targeted strategies than another market.
The size of the company . A small brand may business owner cell phone lists aim to expand in the territory or reach a limited number of customers. On the contrary, if yours is a large business and you want national or international visibility, the actions to be implemented will be many.
The type of site . A showcase site with a few pages is quicker to optimize than an e-commerce site with many product pages. Even a new site requires different SEO work than a site already online that has been studied with SEO in mind (of which it is still necessary to evaluate the structure, the causes of any penalties and the technical problems to be solved).
The number of pages to optimize . The analysis and processing times also vary based on the number of pages that need to be improved on an SEO level.
The target market (Italian and/or foreign) . Positioning yourself on search engines – both in Italy and abroad – means studying the target market, the keywords and the search intent of people in that specific country. If you want to position yourself on both, the price will be calculated accordingly.