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SEO or Search Engine Optimization is a world full of strategies. Web positioning in search engines is a challenge for those companies and businesses that want to position themselves on the first pages of Google organically. Or, in other words, how to position yourself on Google without making ads ...

In a situation like the current one where users and Google prioritize the loading speed of web pages, you cannot ignore this aspect. To do this, you must optimize your website , also known as WPO, and try to make it as good as possible for both users and Google. But how can you achieve this?

In ...

When people log on to Facebook, they are in their personal environment of leisure and free time. Facebook users are not willing to receive advertising or spam content from brands. Therefore, on Facebook, what you are always going to pursue is to involve the people who know you, your clients. Here ...

It is clear that in any field you have to be up to date, but specifically if we talk about SEO you have to be very up to date as there are constant changes. It is increasingly difficult to do SEO, you have to use and combine many tools and strategies to be able to conquer the first positions on ...

Another creative idea that was proposed was the combination of video with Email Marketing , applying its use, for example, to responding to emails with videos, instead of the typical text. We upload it to YouTube in a hidden way, if we don't want everyone to be able to see it, and we send the link ...

On February 17th I was lucky enough to participate in the #AmoSM2016 event , organized by Juan Carlos Mejía Llano. After the 6 conferences, a debate was held between 6 marketing specialists about their vision of Social Media. In this talk we learned a lot from each one's advice. I recommend you ...

An essential part of any Twitter strategy is measuring the results of what we do. It is essential to know how many times users have seen your tweets, how many have interacted, which posts have worked best, at what times... Recently, we have a tool that allows us to obtain this data for free: Twitter ...

SEO or Search Engine Optimization is a world full of strategies. Web positioning in search engines is a challenge for those companies and businesses that want to position themselves on the first pages of Google organically. Or, in other words, how to position yourself on Google without making ads ...

WordPress is currently the king of web content creators and managers , but despite its popularity and frequent use, there are many questions that require answers, sometimes not as obvious as they might seem.

In this article I want to share with you 30 questions and answers to WordPress issues that ...

As its name suggests, this website is aimed at jobs related to the marketing sector specifically. It is a project of Aula CM School of Marketing and Communication.

Here you will find offers for many of the profiles that digital marketing covers. From Community Managers, Social Media Managers ...